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Public Image

Build awareness of our impact and brand

Here, you will find more information about promoting your club’s news and activities and tips for improving club communications. Check back often for updated news and information, case studies from around the district, and any time you need help.

How can you start? 
The beginning is understanding our brand and how we use different elements of our brand correctly and consistently.
Show people outside Rotary that we are people of action.
Download one of the presentations ⇓ for your club to get started.

Brand Consistency is Key (District 6360) | 30MB pptx
Rotary Branding and Why it Matters (Zone 28 &32) | 11MB pptx
Do and Don’ts Branding Example (Zone 28 &32) | 6MB pptx

Brand Center | Rotary Brand Materials

Learn how to apply correct brand messaging to promote Rotary and use tools to create Rotary club logos and customized materials

Our brand

Downloads

Templates

Brand Center | Rotary International Videos

Download and share PSA video and radio files ⇒

When to use

Use on your website and social networks, for horizontal video players such as YouTube, or for paid ads on Facebook, Google ads, or Twitter.

Related files:

Zone 28 & 32 | Public Image Videos

Watch the Zone 28 and 32 public image Resonating Narratives webinar

Watch the Zone 28 and 32 public image What’s in a Name webinar

Download the What’s in a Name slideshow files |19MB pptx

District 6360 | Public Image Videos


Brand Basics with Questions

Mar 4, 2025

Brand Basics: Why should we care, and What Should We Do? 30-minute seminar by Nancy Peterson, District Public Image Chair, 2023-25

Public Image Chairs

Club Public Image Chairs

Nancy Peterson
Kalamazoo
Chair